Company Story
1892 - David T. Abercrombie founded Abercrombie & Fitch Co. as an outfitter of fishing, hunting, and camping gear.
1904 - Ezra Fitch becomes a partner and the company is renamed Abercrombie & Fitch Co.
1910 - The company begins to focus on high-quality, all-weather clothing.
1928 - Abercrombie & Fitch Co. goes public with an initial public offering (IPO).
1960 - The company begins to expand its product line to include women's and children's clothing.
1988 - The company is acquired by The Limited, Inc. (now L Brands, Inc.).
1992 - Abercrombie & Fitch Co. begins to focus on casual, fashion-forward apparel for young adults.
1996 - The company launches its first e-commerce website.
2004 - Abercrombie & Fitch Co. begins to expand internationally, opening its first store in London.
2010 - The company launches its Gilly Hicks brand, a lingerie and intimates brand.
2015 - Abercrombie & Fitch Co. announces a new strategic plan to improve profitability and drive growth.