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1. Company Snapshot

1.a. Company Description

Rekor Systems, Inc., through its subsidiaries, develops and implements transformative mission-critical intelligent infrastructure solutions and services for transportation management, public safety, and commercial markets in the United States, Canada, and internationally.It offers Rekor One Traffic Management solutions, including software modules for roadway monitoring and response, an incident detection and management solution; traffic and infrastructure analytics to capture data for roadway and infrastructure analytics and planning; and live and archival traffic view for situational awareness of what is happening on roadways.The company also provides Rekor One Public Safety solutions comprising contactless compliance application that delivers a turnkey information and citation management solution to cities, states, and municipalities for primary and secondary offenses; Rekor scout that offers accurate license plate and vehicle recognition on any IP, traffic, or security camera, and can be subscribed to separately for use with existing camera or sensor systems; and Rekor blue, a smartphone app that retrieves accurate vehicle license plate number and state of registration, and automatically organizes information by sessions, capturing date, location, and timestamp for law enforcement.


In addition, it offers Rekor CarCheck, an API of its vehicle recognition technology to respond with accurate license plate data, vehicle make, model, body type, and color for commercial applications; and AutoNotice, a cloud-based financial management application to record payments in the system and provide functionality to research, manage unapplied payments, and reconcile receipts.Further, the company provides hardware products, which includes Rekor Edge Series, a family of mountable vehicle recognition systems that seamlessly capture and process vehicle data.Rekor Systems, Inc.


was founded in 2017 and is headquartered in Columbia, Maryland.

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1.b. Last Insights on REKR

Negative drivers behind Rekor Systems' recent performance include the company's Q4 2024 earnings call, which highlighted challenges in accelerating cash flow performance. The realignment of development and product distribution efforts, announced on March 17, aimed to address these issues but may have caused short-term disruptions. Additionally, the company's partnership with SoundHound AI, announced on January 21, may not have generated the expected revenue growth, as SoundHound AI's stock price surge was driven by its own performance. Furthermore, the deployment of Rekor's Vehicle Insite application to study electric vehicle movement, announced on February 26, may not have contributed significantly to the company's recent performance.

1.c. Company Highlights

2. Rekor Systems' Q3 2025 Earnings: A Strong Performance

Rekor Systems reported its best financial performance in its history for Q3 2025, with record revenue of $14.2 million, a 35% increase from Q3 2024, and a 15% increase from Q2 2025. The company's adjusted gross margin for Q3 2025 was 63%, compared to 44% in Q3 2024. The actual EPS loss came out at -$0.03, beating estimates of -$0.05. The company's adjusted EBITDA loss for Q3 2025 was $1.5 million, an improvement of $7.9 million or 84% from Q3 2024. Year-to-date revenue was $35.8 million, up 9% from the first 9 months of 2024. Recurring revenue for Q3 2025 was $6.5 million, an 18% increase from Q3 2024.

Publication Date: Nov -24

📋 Highlights
  • Record Revenue Growth:: Q3 2025 revenue reached $14.2M (+35% YoY, +15% QoQ), with YTD revenue at $35.8M (+9% YoY).
  • Recurring Revenue Expansion:: Q3 recurring revenue hit $6.5M (+18% YoY), with YTD recurring revenue at $17.5M (+5% YoY).
  • Margin Improvement:: Q3 adjusted gross margin surged to 63% (vs. 44% in Q3 2024), with YTD margin at 55% (vs. 48% prior year).
  • Cost Efficiency Gains:: QoQ operating expenses fell $3.7M (-24%), and adjusted EBITDA loss narrowed to $1.5M (improvement of $7.9M YoY).
  • Strategic Contract & Global Expansion:: Secured $50M Georgia DOT contract and plans to enter global detection markets via Rekor Labs, alongside European and QSR sector opportunities.

Operational Highlights

The company recently secured a large statewide multi-year contract with the Georgia Department of Transportation valued at a minimum of $50 million. Robert Berman discussed Rekor's expansion plans, including a 3-year contract with Austin, with the potential for similar rollouts in other Texas districts. The company is also exploring opportunities in the QSR sector and other commercial applications for its vehicle recognition software. As Eyal Hen confirmed, Rekor expects a full pro-rata portion of the new contract's value in Q4, indicating a strong pipeline for future growth.

Growth Prospects and Valuation

Analysts estimate next year's revenue growth at 22.6%, indicating a positive outlook for the company's future performance. With a P/S Ratio of 4.47, the market is pricing in significant growth expectations. Additionally, the EV/EBITDA ratio of -6.59 suggests that the company's valuation is largely dependent on its growth prospects. The ROE and ROIC, both negative, indicate that the company is still in a growth phase and not yet profitable on a net income basis.

International Expansion and New Initiatives

Rekor is actively engaged with European customers and aims to do business outside the US in 2026, providing a significant opportunity for future growth. The company has established Rekor Labs as an independent entity to develop deepfake detection technology, further diversifying its offerings. With a strong leadership team, including the appointment of Jennifer Candelaria as General Manager of Scout, Rekor is well-positioned to drive growth and create value for shareholders.

Financial Management

Eyal Hen mentioned working on a second series of revenue-sharing notes to improve liquidity, following the success of the previous notes. Operating expenses, excluding depreciation and amortization, declined 24% quarter-over-quarter, representing a $3.7 million reduction. This improvement in operational efficiency is expected to continue, with the company planning to shift resources to states where work can continue during the holiday season.

3. NewsRoom

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Rekor Had A Great Quarter, But Financing Risks Remain High Without The ATM

Nov -21

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Rekor Systems Offers Policymakers a Privacy-Protected and Responsible Path Forward for the Use of Automated License Plate Recognition

Nov -19

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Rekor Systems, Inc. (REKR) Q3 2025 Earnings Call Transcript

Nov -18

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Rekor Systems, Inc. (REKR) Reports Q3 Loss, Beats Revenue Estimates

Nov -13

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Rekor Systems Reports Record Third Quarter 2025 Financial Results

Nov -13

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Rekor Technology Powers South Carolina “Virtual Weigh Stations,” Wins State Technology Innovation Award, Establishing a Near 100 Percent Perfect Overweight-Truck Targeting Model That Other States Can Follow

Oct -16

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10 Under-the-Radar Artificial Intelligence (AI) Stocks Worth a Closer Look

Oct -13

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Rekor Systems Announces Early Deployments with Caltrans and Texas DOT for Rekor Discover ®, Signaling Scalable Statewide Opportunities

Oct -09

4. Business Breakdown

4.a. Revenues by Country

4.b. Revenues by Segment

5. Expected revenues mid-term growth (15.40%)

6. Segments

SaaS, Subscription, eCommerce and Customer Support

Expected Growth: 15.4%

Growing demand for intelligent transportation systems, increasing adoption of AI-powered analytics, and rising need for efficient traffic management solutions drive the growth of Rekor Systems' SaaS-based license plate recognition and subscription-based access to AI-powered analytics.

Contactless Compliance, Implementation, Perpetual License and Hardware

Expected Growth: 15.4%

Growing demand for contactless compliance solutions, increasing adoption of AI-powered traffic management systems, and rising need for customized implementation of camera and sensor technologies drive the growth of Rekor Systems, Inc.'s market.

7. Detailed Products

Rekor One

A cloud-based platform that provides real-time, AI-powered traffic monitoring and analytics

Rekor Edge

An AI-powered, edge-based solution for real-time video analytics and object detection

Rekor Scout

A mobile app for law enforcement and public safety agencies to capture and analyze license plate data

Rekor Witness

A cloud-based platform for video and image analysis, object detection, and facial recognition

Rekor Velocity

A high-performance, GPU-accelerated computing platform for AI-powered video analytics

8. Rekor Systems, Inc.'s Porter Forces

Forces Ranking

Threat Of Substitutes

Rekor Systems, Inc. operates in a niche market, providing license plate recognition and public safety solutions. While there are some substitutes available, they are not as effective or efficient as Rekor's solutions, reducing the threat of substitutes.

Bargaining Power Of Customers

Rekor Systems, Inc. has a diverse customer base, including law enforcement agencies, municipalities, and private companies. While customers have some bargaining power, Rekor's solutions are often customized to meet specific needs, reducing the bargaining power of customers.

Bargaining Power Of Suppliers

Rekor Systems, Inc. has a diversified supply chain, and its suppliers do not have significant bargaining power. The company's dependence on a few key suppliers is limited, reducing the bargaining power of suppliers.

Threat Of New Entrants

The threat of new entrants in the license plate recognition and public safety solutions market is low due to the high barriers to entry, including significant capital investments and regulatory hurdles.

Intensity Of Rivalry

The intensity of rivalry in the license plate recognition and public safety solutions market is moderate, with a few established players competing for market share. However, Rekor Systems, Inc. has a strong market position and differentiated solutions, reducing the intensity of rivalry.

9. SWOT Analysis

10. Capital Structure

10.a. Balance Sheet

10.b. Weighted Average Cost of capital

Value
Debt Weight 45.47%
Debt Cost 3.95%
Equity Weight 54.53%
Equity Cost 14.91%
WACC 9.93%
Leverage 83.38%

11. Quality Control: Rekor Systems, Inc. passed 2 out of 9 key points

12.a Historical Valuation

12.b Price/Earnings Ratio

12.c Margin Valuation

12.d Peers Valuation

Peers Group Analysis

Stock-Card
Consensus Cloud Solutions

A-Score: 5.1/10

Value: 8.6

Growth: 2.4

Quality: 7.6

Yield: 0.0

Momentum: 8.0

Volatility: 3.7

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NetScout Systems

A-Score: 5.0/10

Value: 5.5

Growth: 1.7

Quality: 7.5

Yield: 0.0

Momentum: 8.0

Volatility: 7.0

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Priority Technology Holdings

A-Score: 4.7/10

Value: 7.4

Growth: 7.0

Quality: 4.8

Yield: 0.0

Momentum: 6.5

Volatility: 2.7

1-Year Total Return ->

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SecureWorks

A-Score: 4.0/10

Value: 7.6

Growth: 1.1

Quality: 4.8

Yield: 0.0

Momentum: 6.0

Volatility: 4.7

1-Year Total Return ->

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Rekor Systems

A-Score: 3.6/10

Value: 6.4

Growth: 3.3

Quality: 3.5

Yield: 0.0

Momentum: 8.0

Volatility: 0.3

1-Year Total Return ->

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Rackspace Technology

A-Score: 2.8/10

Value: 9.2

Growth: 1.6

Quality: 3.7

Yield: 0.0

Momentum: 1.0

Volatility: 1.3

1-Year Total Return ->

Peers Metrics

12.e Scoring Insights

12.f DCF BETA

Parameters

Short Term Growth

Short term Time

Long-Term Growth

WACC

Target Price

1.89$

Current Price

1.89$

Potential

-0.00%

Expected Cash-Flows