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1. Company Snapshot

1.a. Company Description

M&C Saatchi plc provides advertising and marketing services in the United Kingdom, Europe, the Middle East, Africa, Asia, Australia, and the Americas.It offers its services in the areas of media and performance, advertising and CRM, sponsorship, branding, and global and social issues.The company was founded in 1995 and is based in London, the United Kingdom.

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1.b. Last Insights on SAA

M&C Saatchi plc's recent performance was negatively impacted by the UK market's downturn, influenced by weak trade data from China. The company's high-growth tech segment faces challenges in a fluctuating market, with investors seeking resilience and adaptability. Additionally, the UK market's flat performance over the last week and 6.1% rise over the past year, with earnings forecast to grow by 15% annually, may have contributed to the company's recent performance.

1.c. Company Highlights

2. Transcript Summary

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3. NewsRoom

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3 Promising UK Penny Stocks With Market Caps Under £300M

Dec -02

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S4 Capital shares hit new low on profit alert

Nov -24

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Those who invested in M&C Saatchi (LON:SAA) five years ago are up 129%

Nov -19

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High Growth Tech Stocks To Watch In The United Kingdom November 2025

Nov -07

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M&C Saatchi rejects £50m offer from Murdoch-backed media group

Nov -03

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M&C Saatchi rejects £50m approach for performance division from Brave Bison

Nov -03

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Murdoch-backed Brave Bison in £50m bid for M&C Saatchi division

Nov -02

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AdvancedAdvT And 2 Other UK Penny Stocks To Watch

Oct -30

4. Business Breakdown

4.a. Revenues by Country

4.b. Revenues by Segment

5. Expected revenues mid-term growth (8.71%)

6. Segments

High Growth Specialisms

Expected Growth: 12.07%

M&C Saatchi plc's High Growth Specialisms, with 12.07% growth, is driven by increasing demand for digital marketing services, expansion into emerging markets, and strategic acquisitions. Additionally, the company's focus on data analytics, e-commerce, and mobile marketing capabilities has enabled it to capitalize on the growing trend of digital transformation in the advertising industry.

Advertising

Expected Growth: 4.73%

M&C Saatchi plc's 4.73% growth in Advertising is driven by increasing demand for digital marketing services, expansion into emerging markets, and strategic acquisitions. Additionally, the company's focus on data-driven advertising and its ability to adapt to changing consumer behaviors have contributed to its growth.

7. Detailed Products

Advertising

M&C Saatchi plc offers advertising services that help clients build their brand and reach their target audience through creative and effective ad campaigns.

Brand Consulting

M&C Saatchi plc provides brand consulting services that help clients develop and implement a unique brand strategy that sets them apart from the competition.

Content Creation

M&C Saatchi plc offers content creation services that help clients tell their brand story through engaging and relevant content.

Data Analytics

M&C Saatchi plc provides data analytics services that help clients make data-driven decisions and optimize their marketing efforts.

Digital Marketing

M&C Saatchi plc offers digital marketing services that help clients reach and engage with their target audience through digital channels.

Experiential Marketing

M&C Saatchi plc provides experiential marketing services that help clients create memorable and engaging brand experiences.

PR and Communications

M&C Saatchi plc offers PR and communications services that help clients build and maintain a positive brand reputation.

Social Media Marketing

M&C Saatchi plc provides social media marketing services that help clients build and engage with their target audience on social media.

8. M&C Saatchi plc's Porter Forces

Forces Ranking

Threat Of Substitutes

The threat of substitutes for M&C Saatchi plc is medium due to the presence of alternative advertising agencies and marketing firms that offer similar services.

Bargaining Power Of Customers

The bargaining power of customers for M&C Saatchi plc is low due to the company's strong brand reputation and the lack of switching costs for clients.

Bargaining Power Of Suppliers

The bargaining power of suppliers for M&C Saatchi plc is medium due to the presence of multiple suppliers of advertising and marketing services.

Threat Of New Entrants

The threat of new entrants for M&C Saatchi plc is high due to the relatively low barriers to entry in the advertising and marketing industry.

Intensity Of Rivalry

The intensity of rivalry for M&C Saatchi plc is high due to the presence of many established players in the advertising and marketing industry.

9. SWOT Analysis

10. Capital Structure

10.a. Balance Sheet

10.b. Weighted Average Cost of capital

Value
Debt Weight 69.27%
Debt Cost 3.95%
Equity Weight 30.73%
Equity Cost 10.30%
WACC 5.90%
Leverage 225.45%

11. Quality Control: M&C Saatchi plc passed 2 out of 9 key points

12.a Historical Valuation

12.b Price/Earnings Ratio

12.c Margin Valuation

12.d Peers Valuation

Peers Group Analysis

Stock-Card
Cairo Communication

A-Score: 6.7/10

Value: 9.3

Growth: 3.9

Quality: 6.1

Yield: 5.0

Momentum: 7.5

Volatility: 8.3

1-Year Total Return ->

Stock-Card
Nexxen

A-Score: 5.2/10

Value: 9.4

Growth: 6.3

Quality: 7.8

Yield: 0.0

Momentum: 6.5

Volatility: 1.3

1-Year Total Return ->

Stock-Card
4imprint

A-Score: 4.9/10

Value: 6.0

Growth: 8.9

Quality: 7.6

Yield: 3.8

Momentum: 0.0

Volatility: 3.3

1-Year Total Return ->

Stock-Card
M&C Saatchi

A-Score: 3.6/10

Value: 5.5

Growth: 4.3

Quality: 4.8

Yield: 0.6

Momentum: 0.5

Volatility: 5.7

1-Year Total Return ->

Stock-Card
YouGov

A-Score: 3.4/10

Value: 5.2

Growth: 4.9

Quality: 3.9

Yield: 3.8

Momentum: 1.5

Volatility: 1.0

1-Year Total Return ->

Stock-Card
Ascential

A-Score: 3.3/10

Value: 5.0

Growth: 0.7

Quality: 3.7

Yield: 5.0

Momentum: 4.0

Volatility: 1.3

1-Year Total Return ->

Peers Metrics

12.e Scoring Insights

12.f DCF BETA

Parameters

Short Term Growth

Short term Time

Long-Term Growth

WACC

Target Price

1.23$

Current Price

1.23$

Potential

-0.00%

Expected Cash-Flows