0.33%
-31.33%
-26.33%
-15.42%
-53.15%
-33.89%
-58.11%

Company Description

DoubleVerify Holdings, Inc.provides a software platform for digital media measurement, data, and analytics in the United States and internationally.Its solutions provide advertisers unbiased data analytics that enable advertisers to increase the effectiveness, quality and return on their digital advertising investments.


The company's solutions include DV Authentic Ad, a metric of digital media quality, which evaluates the existence of fraud, brand safety, viewability, and geography for each digital ad; DV Authentic Attention solution that provides exposure and engagement predictive analytics to drive campaign performance; and Custom Contextual solution, which allows advertisers to match their ads to relevant content to maximize user engagement and drive campaign performance.Its solutions also comprise DV Publisher suite, a solution for digital publishers to manage revenue and increase inventory yield by improving video delivery, identifying lost or unfilled sales, and aggregate data across all inventory sources; and DV Pinnacle, a service and analytics platform user interface that allows its customers to adjust and deploy controls for their media plan and track campaign performance metrics across channels, formats, and devices.The company's software solutions are integrated in the digital advertising ecosystem, including programmatic platforms, connected TV, social media channels, and digital publishers.


It serves brands, publishers, and other supply-side customers covering various industry verticals, including consumer packaged goods, financial services, telecommunications, technology, automotive, and healthcare.The company was founded in 2008 and is headquartered in New York, New York.

Market Data

Last Price 15.08
Change Percentage 0.33%
Open 14.92
Previous Close 15.03
Market Cap ( Millions) 2503
Volume 2848441
Year High 35.57
Year Low 13.42
M A 50 20.0
M A 200 19.16

Financial Ratios

FCF Yield 5.29%
Dividend Yield 0.00%
ROE 5.09%
Debt / Equity 8.46%
Net Debt / EBIDTA -148.87%
Price To Book 2.35
Price Earnings Ratio 45.29
Price To FCF 18.89
Price To sales 3.81
EV / EBITDA 17.04

News

Business Breakdown

Expected Mid-Term Growth

Segment nΒ°1 -> Activitation (Formerly Known as Advertiser - Programmactic)

Expected Growth : 14.37 %

What the company do ?

Activation (formerly Advertiser - Programmatic) from DoubleVerify Holdings, Inc. is a segment that targets users who have interacted with programmatic ads from specific advertisers.

Why we expect these perspectives ?

DoubleVerify's Activation (formerly Advertiser - Programmactic) growth of 14.37% is driven by increasing demand for brand safety and ad verification, expansion into new markets, and growing adoption of programmatic advertising. Additionally, the company's innovative solutions and partnerships with major platforms have contributed to its growth.

Segment nΒ°2 -> Measurement (Formerly Known as Advertiser - Direct)

Expected Growth : 14.37 %

What the company do ?

Measurement (formerly Advertiser-Direct) by DoubleVerify Holdings, Inc. helps brands ensure their digital ads are viewed by real people, not bots, and are displayed in brand-safe environments.

Why we expect these perspectives ?

DoubleVerify's Measurement segment, formerly known as Advertiser-Direct, grew 14.37% driven by increasing adoption of its verification and measurement solutions, expansion into new markets, and growing demand for brand safety and fraud protection. Additionally, the company's partnerships with major advertisers and agencies, as well as its innovative product offerings, contributed to this growth.

Segment nΒ°3 -> Supply-side Customer

Expected Growth : 13.93 %

What the company do ?

Supply-side Customer from DoubleVerify Holdings, Inc. refers to digital publishers and supply-side platforms that utilize DoubleVerify's solutions to optimize their ad inventory and maximize revenue.

Why we expect these perspectives ?

DoubleVerify Holdings' Supply-side Customer segment growth of 13.93% is driven by increasing adoption of digital advertising, rising demand for brand safety and fraud protection, and growing need for transparency and accountability in the digital media ecosystem.

Doubleverify Holdings, Inc. Products

Product Range What is it ?
Brand Safety and Suitability A solution that helps advertisers to ensure their ads are displayed in a brand-safe and suitable environment, avoiding harmful or inappropriate content.
Viewability and Attention A solution that measures the viewability and attention of digital ads, providing insights into how users interact with ads.
Fraud and Waste Detection A solution that detects and prevents fraudulent activity in digital advertising, ensuring that advertisers' budgets are not wasted on invalid traffic.
Ad Placement and Contextual Targeting A solution that enables advertisers to target specific contexts and placements for their ads, increasing relevance and effectiveness.
Custom and Advanced Analytics A solution that provides custom and advanced analytics capabilities, enabling advertisers to gain deeper insights into their digital ad campaigns.

DoubleVerify Holdings, Inc.'s Porter Forces

DoubleVerify Holdings, Inc. operates in a niche market, providing digital media solutions, which reduces the threat of substitutes. However, the company faces competition from other digital media companies, which increases the threat of substitutes.

DoubleVerify Holdings, Inc. has a diverse customer base, which reduces the bargaining power of customers. Additionally, the company's solutions are specialized, making it difficult for customers to switch to alternative providers.

DoubleVerify Holdings, Inc. has a diversified supply chain, which reduces the bargaining power of suppliers. The company's suppliers are also relatively small, which further reduces their bargaining power.

The digital media solutions market has high barriers to entry, including significant capital requirements and the need for specialized expertise. This reduces the threat of new entrants.

The digital media solutions market is moderately competitive, with several established players. However, DoubleVerify Holdings, Inc. has a strong market position and differentiated solutions, which reduces the intensity of rivalry.

Capital Structure

Value
Debt Weight 7.45%
Debt Cost 3.95%
Equity Weight 92.55%
Equity Cost 9.49%
WACC 9.08%
Leverage 8.04%

Historical Valuation

Price/Earnings Ratio

Margin Valuation

Peers Valuation

Competitors

Company Rational
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INST Instructure Holdings, Inc. provides cloud-based learning, assessment, development, and engagement systems worldwide. It offers Canvas Learning Management System that includes assessments, analytics, and learning content for K-12 and higher education …
BLKB Blackbaud, Inc. provides cloud software solutions to higher education institutions, KΒ–12 schools, healthcare organizations, faith communities, arts and cultural organizations, foundations, companies, and individual change agents in the United States …

Peers Metrics

DCF BETA

Parameters

Short Term Growth
Short term Time
Long-Term Growth
WACC
Target Price
15.08$
Current Price
15.08$
Potential
-0.00%

Expected Cash-Flows

Scoring Insights

Peers Group Analysis

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