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1. Company Snapshot

1.a. Company Description

iRobot Corporation designs, builds, and sells robots and home innovation products in the United States, Europe, the Middle East, Africa, Japan, and internationally.The company offers floor care products, including Roomba floor vacuuming robots; Roomba accessories and consumables, such as the Clean Base Automatic Dirt Disposal, replacement dirt disposal bags for the Clean Base, filters, brushes, and batteries; Braava family of automatic floor mopping robots; and Braava accessories and consumables, which include cleaning solution, washable and disposable mopping pads, replacement tanks, and batteries, as well as subscription services.It also provides H1 Handheld Vacuum, a portable vacuum; H1 Handheld Vacuum accessories comprising filters, chargers, batteries, and an extension kit that converts the H1 Handheld Vacuum into a stick vacuum; air purifiers under the Aeris brand; Root robots to help children learn how to code; and Create 2, a mobile robot platform that offers an opportunity for educators, developers, and high-school and college students to program behaviors, sounds, movements, and add additional electronics, as well as sells filters and fabric covers.


The company sells its products through chain stores and other national retailers, distributors, and resellers, as well as through its website and app, and e-commerce websites.iRobot Corporation was incorporated in 1990 and is headquartered in Bedford, Massachusetts.

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1.b. Last Insights on IRBT

iRobot Corporation's recent performance was driven by strong Q3 earnings, beating estimates with a profit of $0.03 per share. Revenue increased 3.9% year-over-year, primarily due to higher sales of two-in-one products. The company continues to make progress on its "iRobot Elevate" strategy, revising its full-year 2024 outlook. Additionally, the company's management team will present at upcoming investor conferences, providing further visibility into its business.

1.c. Company Highlights

2. Transcript Summary

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3. NewsRoom

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Stocks to Watch as the AI-Driven Robotics Productivity Push Accelerates

Dec -04

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Nauticus Robotics Surges Nearly 11% In Pre-Market Trading — Here's Why It's Trending

Dec -04

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iRobot Reports Third-Quarter 2025 Financial Results

Nov -06

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The maker of the Roomba is running out of cash and options. After its failed Amazon deal, iRobot could face bankruptcy.

Nov -06

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iRobot stock tumbles 30% after Roomba maker warns the search for a buyer has stalled

Oct -27

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Wall Street Roundup: Are We In A Bubble?

Oct -24

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Tesla's iRobot Moment (Rating Downgrade)

Oct -21

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iRobot Rockets 25% as Fed Rate Cut Lifts Market Leaders

Sep -22

4. Business Breakdown

4.a. Revenues by Country

4.b. Revenues by Segment

5. Expected revenues mid-term growth (10.92%)

6. Segments

Consumer Robots

Expected Growth: 10.92%

The 10.92% growth of Consumer Robots from iRobot Corporation is driven by increasing demand for smart home devices, advancements in AI and robotics, and rising disposable income. Additionally, the COVID-19 pandemic has accelerated the adoption of robots for cleaning and home maintenance, further fueling growth.

7. Detailed Products

Roomba

A line of autonomous robotic vacuum cleaners that navigate and clean floors on their own

Braava

A line of autonomous robotic mops that navigate and clean hard floors on their own

Root

A line of educational robots designed to teach coding and programming concepts to children

Terra

A line of robotic lawn mowers that navigate and cut grass on their own

iRobot Home

A line of smart home devices that integrate with iRobot products to provide a seamless cleaning experience

8. iRobot Corporation's Porter Forces

Forces Ranking

Threat Of Substitutes

iRobot's products are highly specialized and there are limited substitutes available in the market, reducing the threat of substitutes.

Bargaining Power Of Customers

iRobot's customers have some bargaining power due to the availability of alternative products, but the company's strong brand and product differentiation mitigate this power.

Bargaining Power Of Suppliers

iRobot has a diversified supplier base, reducing the bargaining power of individual suppliers, and the company's strong relationships with suppliers also mitigate this power.

Threat Of New Entrants

While there are some barriers to entry in the robotics industry, new entrants can still pose a threat to iRobot, particularly if they have innovative products or technologies.

Intensity Of Rivalry

The robotics industry is highly competitive, with several established players and new entrants vying for market share, leading to a high intensity of rivalry.

9. SWOT Analysis

10. Capital Structure

10.a. Balance Sheet

10.b. Weighted Average Cost of capital

Value
Debt Weight 51.27%
Debt Cost 9.89%
Equity Weight 48.73%
Equity Cost 9.89%
WACC 9.89%
Leverage 105.21%

11. Quality Control: iRobot Corporation passed 2 out of 9 key points

12.a Historical Valuation

12.b Price/Earnings Ratio

12.c Margin Valuation

12.d Peers Valuation

Peers Group Analysis

Stock-Card
Lovesac

A-Score: 3.9/10

Value: 8.1

Growth: 7.4

Quality: 4.3

Yield: 0.0

Momentum: 1.5

Volatility: 2.3

1-Year Total Return ->

Stock-Card
Purple Innovation

A-Score: 3.9/10

Value: 10.0

Growth: 2.6

Quality: 4.6

Yield: 0.0

Momentum: 5.0

Volatility: 1.3

1-Year Total Return ->

Stock-Card
Aterian

A-Score: 3.8/10

Value: 9.8

Growth: 6.9

Quality: 4.8

Yield: 0.0

Momentum: 0.0

Volatility: 1.3

1-Year Total Return ->

Stock-Card
Sleep Number

A-Score: 2.7/10

Value: 8.8

Growth: 2.2

Quality: 3.9

Yield: 0.0

Momentum: 0.5

Volatility: 1.0

1-Year Total Return ->

Stock-Card
Traeger

A-Score: 2.7/10

Value: 6.9

Growth: 4.8

Quality: 2.0

Yield: 0.0

Momentum: 0.5

Volatility: 1.7

1-Year Total Return ->

Stock-Card
iRobot

A-Score: 2.5/10

Value: 9.8

Growth: 1.0

Quality: 4.0

Yield: 0.0

Momentum: 0.0

Volatility: 0.0

1-Year Total Return ->

Peers Metrics

12.e Scoring Insights

12.f DCF BETA

Parameters

Short Term Growth

Short term Time

Long-Term Growth

WACC

Target Price

4.47$

Current Price

4.47$

Potential

-0.00%

Expected Cash-Flows