1.44%
-4.43%
-11.07%
-15.98%
-12.18%
-22.75%
25.75%
AI Spotlight on IPG
Company Description
The Interpublic Group of Companies, Inc.provides advertising and marketing services worldwide.It operates in two segments, Integrated Agency Networks (IAN) and IPG DXTRA.
The company offers consumer advertising, digital marketing, communications planning and media buying, public relations, and specialized communications disciplines, as well as data science services.It also provides various diversified services, including meeting and event production, sports and entertainment marketing, corporate and brand identity, and strategic marketing consulting.The company was formerly known as McCann-Erickson Incorporated and changed its name to The Interpublic Group of Companies, Inc.
in January 1961.The Interpublic Group of Companies, Inc.was founded in 1902 and is headquartered in New York, New York.
Market Data
| Last Price | 27.4 |
| Change Percentage | 1.44% |
| Open | 27.13 |
| Previous Close | 27.01 |
| Market Cap ( Millions) | 10211 |
| Volume | 11652155 |
| Year High | 35.17 |
| Year Low | 26.3 |
| M A 50 | 27.99 |
| M A 200 | 29.84 |
Financial Ratios
| FCF Yield | 8.95% |
| Dividend Yield | 3.61% |
| ROE | 18.17% |
| Debt / Equity | 112.04% |
| Net Debt / EBIDTA | 141.73% |
| Price To Book | 2.71 |
| Price Earnings Ratio | 14.91 |
| Price To FCF | 11.18 |
| Price To sales | 0.96 |
| EV / EBITDA | 8.42 |
News
- Feb -26 - Interpublic Group to Present at the 2025 Morgan Stanley Technology, Media & Telecom Conference
- Feb -26 - Investing in Interpublic (IPG)? Don't Miss Assessing Its International Revenue Trends
- Feb -26 - 3 Ideal Buys From 50 'Safer' Dividends In 100 February Barron's Sustainable Dogs
- Feb -19 - Interpublic Group to Present at the Barclays Communications and Content Symposium 2025
- Feb -12 - The Interpublic Group of Companies, Inc. (IPG) Q4 2024 Earnings Call Transcript
- Feb -12 - Interpublic Group Earnings and Revenues Miss Estimates in Q4
- Feb -12 - Here's What Key Metrics Tell Us About Interpublic (IPG) Q4 Earnings
- Feb -12 - Interpublic Group (IPG) Lags Q4 Earnings and Revenue Estimates
- Feb -12 - Interpublic misses estimates for quarterly results on weak ad spending
- Feb -12 - Interpublic Declares Common Stock Dividend and Announces New Share Repurchase Program
- Feb -12 - IPG Announces Fourth Quarter and Full Year 2024 Results
- Feb -11 - IPG Photonics Q4 Earnings Miss Estimates, Revenues Decline Y/Y
- Feb -10 - Interpublic Group to Report Q4 Earnings: What's in the Offing?
- Feb -10 - Countdown to Interpublic (IPG) Q4 Earnings: A Look at Estimates Beyond Revenue and EPS
- Feb -06 - How Should You Approach IPG Photonics Stock Ahead of Q4 Earnings?
- Feb -05 - Earnings Preview: Interpublic Group (IPG) Q4 Earnings Expected to Decline
- Jan -29 - Interpublic Schedules Fourth Quarter & Full Year 2024 Earnings Release
- Jan -29 - IPG Photonics to Showcase Innovative Fiber Laser Solutions for Micro-Machining, Cleaning, Scientific, and Advanced Applications at Photonics West 2025
- Jan -28 - IPG Photonics to Announce Fourth Quarter 2024 Financial Results on February 11
- Jan -11 - 3 Ideal Buys From 51 'Safer' Dividends In 100 January Barron's Sustainable Dogs
Business Breakdown
Expected Mid-Term Growth
Segment n°1 -> Media, Data & Engagement
Expected Growth : 2.5 %
What the company do ?
The Interpublic Group of Companies, Inc. offers Media (advertising and marketing services), Data (insights and analytics), and Engagement (creative and experiential solutions) to help clients achieve their business goals.
Why we expect these perspectives ?
The Interpublic Group of Companies, Inc.'s 2.5% growth in Media, Data & Engagement is driven by increasing demand for digital marketing services, expansion of data analytics capabilities, and growth in social media engagement platforms. Additionally, strategic acquisitions and partnerships have enhanced the company's offerings, contributing to the segment's growth.
Segment n°2 -> Integrated Advertising & Creativity Led
Expected Growth : 1.8 %
What the company do ?
Integrated Advertising & Creativity Led is a segment of The Interpublic Group of Companies, Inc. that combines creative strategy and media expertise to deliver innovative advertising solutions.
Why we expect these perspectives ?
Integrated Advertising & Creativity Led segment's 1.8% growth is driven by increasing demand for omnichannel marketing solutions, expansion of digital capabilities, and strategic acquisitions. Additionally, the company's focus on data-driven creative solutions, content marketing, and experiential marketing also contribute to the growth.
Segment n°3 -> Specialized Communications & Experiential
Expected Growth : 1.2 %
What the company do ?
Specialized Communications & Experiential from The Interpublic Group of Companies, Inc. offers tailored marketing solutions, including events, sponsorships, and experiential marketing.
Why we expect these perspectives ?
The 1.2% growth in Specialized Communications & Experiential is driven by increasing demand for experiential marketing, growth in events and activations, and expansion of digital capabilities. Additionally, the segment benefits from IPG's diversified client base, strategic acquisitions, and investments in emerging technologies.
The Interpublic Group Of Companies, Inc. Products
| Product Range | What is it ? |
|---|---|
| Advertising | The Interpublic Group of Companies, Inc. offers advertising services that help clients build and maintain their brands through creative and strategic campaigns. |
| Digital Marketing | IPG provides digital marketing services that help clients navigate the digital landscape and connect with their target audience through digital channels. |
| Media Planning and Buying | IPG offers media planning and buying services that help clients reach their target audience through strategic media placement and negotiation. |
| Public Relations | IPG provides public relations services that help clients build and maintain a positive reputation through strategic communications and crisis management. |
| Digital Transformation | IPG offers digital transformation services that help clients adapt to the changing digital landscape and stay ahead of the competition. |
| Data Analytics | IPG provides data analytics services that help clients make data-driven decisions and optimize their marketing strategies. |
| Content Creation | IPG offers content creation services that help clients develop engaging and effective content that resonates with their target audience. |
The Interpublic Group of Companies, Inc.'s Porter Forces
Threat Of Substitutes
The threat of substitutes for The Interpublic Group of Companies, Inc. is medium due to the presence of alternative advertising agencies and marketing firms that offer similar services.
Bargaining Power Of Customers
The bargaining power of customers for The Interpublic Group of Companies, Inc. is low due to the company's diversified client base and the lack of concentration of clients.
Bargaining Power Of Suppliers
The bargaining power of suppliers for The Interpublic Group of Companies, Inc. is medium due to the presence of multiple suppliers of media and technology services.
Threat Of New Entrants
The threat of new entrants for The Interpublic Group of Companies, Inc. is low due to the high barriers to entry in the advertising and marketing industry, including the need for significant capital investment and a strong reputation.
Intensity Of Rivalry
The intensity of rivalry for The Interpublic Group of Companies, Inc. is high due to the presence of several large and established competitors in the advertising and marketing industry.
Capital Structure
| Value | |
|---|---|
| Debt Weight | 48.66% |
| Debt Cost | 8.89% |
| Equity Weight | 51.34% |
| Equity Cost | 9.57% |
| WACC | 9.24% |
| Leverage | 94.78% |
The Interpublic Group of Companies, Inc. : Quality Control
The Interpublic Group of Companies, Inc. passed 4 out of 9 key points:
Historical Valuation
Price/Earnings Ratio
Margin Valuation
Peers Valuation
Competitors
| Company | Rational |
|---|---|
| NXST | Nexstar Media Group, Inc., a television broadcasting and digital media company, focuses on the acquisition, development, and operation of television stations and interactive community websites and digital media services in … |
| OMC | Omnicom Group Inc., together with its subsidiaries, provides advertising, marketing, and corporate communications services. It provides a range of services in the areas of advertising, customer relationship management, public relations, … |
| TGNA | TEGNA Inc. operates as a media company in the United States. The company operates television stations that deliver television programming and digital content. It offers news content to consumers across … |
| DLX | Deluxe Corporation provides technology-enabled solutions to enterprises, small businesses, and financial institutions in the United States, Canada, Australia, South America, and Europe. It operates through four segments: Payments, Cloud Solutions, … |
| TSQ | Townsquare Media, Inc. operates as a digital media and marketing solutions company in small and medium-sized businesses. It operates through three segments: Subscription Digital Marketing Solutions, Digital Advertising, and Broadcast … |
Peers Metrics
DCF BETA
Expected Cash-Flows
Scoring Insights
Peers Group Analysis
🥇
TEGNA
A-Score
1-Year Total Return ->
🥈
Nexstar Media
A-Score
1-Year Total Return ->
🥉
Deluxe
A-Score
1-Year Total Return ->
4
Interpublic
A-Score
1-Year Total Return ->
5
Omnicom Group
A-Score
1-Year Total Return ->
6
