-0.85%
-18.44%
-26.85%
-46.11%
-56.61%
-33.69%
-70.84%

Company Description

MediaAlpha, Inc., through its subsidiaries, operates an insurance customer acquisition platform in the United States.It optimizes customer acquisition in various verticals of property and casualty insurance, health insurance, and life insurance.The company was founded in 2014 and is headquartered in Los Angeles, California.


MediaAlpha, Inc.is a subsidiary of White Mountains Insurance Group, Ltd.

Market Data

Last Price 9.29
Change Percentage -0.85%
Open 9.2
Previous Close 9.37
Market Cap ( Millions) 623
Volume 526399
Year High 25.78
Year Low 8.65
M A 50 11.35
M A 200 14.77

Financial Ratios

FCF Yield 7.32%
Dividend Yield 0.00%
ROE -134.51%
Debt / Equity 372.12%
Net Debt / EBIDTA -77.33%
Price To Book 215.95
Price Earnings Ratio 30.88
Price To FCF 13.66
Price To sales 0.72
EV / EBITDA 13.22

News

Business Breakdown

Expected Mid-Term Growth

Segment nΒ°1 -> Health Insurance

Expected Growth : 8.23 %

What the company do ?

Health Insurance from MediaAlpha, Inc. provides affordable coverage options, allowing individuals and families to access quality medical care while managing healthcare expenses.

Why we expect these perspectives ?

MediaAlpha's Health Insurance segment growth of 8.23% is driven by increasing healthcare expenditure, an aging population, and government initiatives promoting health insurance adoption. Additionally, the company's digital marketing platform and data analytics capabilities enable insurers to effectively target and engage with customers, further fueling growth.

Segment nΒ°2 -> Property & Casualty Insurance

Expected Growth : 7.4 %

What the company do ?

Property & Casualty Insurance from MediaAlpha, Inc. provides coverage for individuals and businesses against various risks, including damage to property, liability, and accidents.

Why we expect these perspectives ?

MediaAlpha's Property & Casualty Insurance growth of 7.4% is driven by increasing online insurance shopping, rising demand for digital insurance platforms, and strategic partnerships with top carriers. Additionally, the company's data-driven marketing approach and proprietary technology platform enable efficient customer acquisition and retention, contributing to the segment's rapid growth.

Segment nΒ°3 -> Life Insurance

Expected Growth : 7.43 %

What the company do ?

Life Insurance from MediaAlpha, Inc. provides financial protection to beneficiaries in the event of the policyholder's death, offering a range of coverage options and benefits.

Why we expect these perspectives ?

MediaAlpha's 7.43% growth in Life Insurance is driven by increasing demand for online insurance platforms, strategic partnerships with leading carriers, and targeted marketing efforts. Additionally, the company's data-driven approach to customer acquisition and retention, as well as its user-friendly online experience, contribute to its rapid expansion in the life insurance market.

Segment nΒ°4 -> Other

Expected Growth : 10.43 %

What the company do ?

MediaAlpha's 'Other' segment includes revenue from various sources, such as affiliate marketing, data licensing, and other miscellaneous revenue streams.

Why we expect these perspectives ?

MediaAlpha's 10.43% growth is driven by increasing demand for insurance comparison platforms, expansion into new markets, and strategic partnerships. The company's proprietary technology and data analytics capabilities also contribute to its growth, enabling it to optimize customer acquisition costs and improve conversion rates.

Mediaalpha, Inc. Products

Product Range What is it ?
MediaAlpha for Advertisers A platform that enables advertisers to reach their target audience across multiple channels, including search, display, and native ads.
MediaAlpha for Publishers A solution that helps publishers monetize their online properties by connecting them with top advertisers and optimizing ad revenue.
MediaAlpha for Agencies A platform that enables agencies to manage multiple client campaigns across various channels, including search, social, and display ads.
MediaAlpha for Data Providers A solution that enables data providers to monetize their data assets by connecting them with advertisers and agencies.

MediaAlpha, Inc.'s Porter Forces

MediaAlpha, Inc. operates in a niche market, but there are some substitutes available. However, the company's strong brand recognition and customer loyalty mitigate the threat of substitutes.

MediaAlpha, Inc. has a diverse customer base, which reduces the bargaining power of individual customers. Additionally, the company's products and services are highly specialized, making it difficult for customers to negotiate prices.

MediaAlpha, Inc. relies on a few key suppliers for its operations. While the company has some bargaining power due to its size and reputation, suppliers still have some leverage in negotiations.

The digital marketing industry is highly competitive, and new entrants can easily enter the market. MediaAlpha, Inc. must continuously innovate and improve its products and services to stay ahead of new competitors.

The digital marketing industry is highly competitive, and MediaAlpha, Inc. faces intense rivalry from established players. The company must focus on differentiating its products and services to maintain its market share.

Capital Structure

Value
Debt Weight 106.24%
Debt Cost 8.81%
Equity Weight -6.24%
Equity Cost 10.57%
WACC 8.70%
Leverage -1701.99%

Historical Valuation

Price/Earnings Ratio

Margin Valuation

Peers Valuation

Competitors

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Peers Metrics

DCF BETA

Parameters

Short Term Growth
Short term Time
Long-Term Growth
WACC
Target Price
9.29$
Current Price
9.29$
Potential
-0.00%

Expected Cash-Flows

Scoring Insights

Peers Group Analysis

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