-0.49%
-9.64%
-11.07%
-23.57%
-50.27%
-51.42%
-60.53%
AI Spotlight on SGA
Company Description
Saga Communications, Inc., a broadcast company, acquires, develops, and operates broadcast properties in the United States.The company's radio stations employ various programming formats, including classic hits, adult hits, top 40, country, country legends, mainstream/hot/soft adult contemporary, pure oldies, classic rock, and news/talk.As of February 28, 2022, it owned seventy-nine FM, thirty- four AM radio stations, and seventy-nine metro signals serving twenty-seven markets.
The company was founded in 1986 and is headquartered in Grosse Pointe Farms, Michigan.
Market Data
| Last Price | 11.25 |
| Change Percentage | -0.49% |
| Open | 11.5 |
| Previous Close | 11.3 |
| Market Cap ( Millions) | 70 |
| Volume | 5728 |
| Year High | 24.67 |
| Year Low | 10.75 |
| M A 50 | 11.99 |
| M A 200 | 14.24 |
Financial Ratios
| FCF Yield | 2.46% |
| Dividend Yield | 14.22% |
| ROE | 2.84% |
| Debt / Equity | 3.01% |
| Net Debt / EBIDTA | -143.61% |
| Price To Book | 0.41 |
| Price Earnings Ratio | 14.41 |
| Price To FCF | 40.72 |
| Price To sales | 0.64 |
| EV / EBITDA | 5.35 |
News
- Feb -05 - Saga Communications, Inc. Declares a Quarterly Cash Dividend of $0.25 per Share
- Nov -15 - Saga Communications, Inc. Declares a Quarterly Cash Dividend of $0.25 per Share
- Nov -09 - Saga Communications, Inc. (SGA) Q3 2024 Earnings Call Transcript
- Nov -07 - Saga Communications, Inc. Reports 3rd Quarter 2024 Results
- Oct -23 - Saga Communications, Inc. Announces Date and Time of 3rd Quarter 2024 Earnings Release and Conference Call
- Sep -16 - Saga Communications, Inc. Announces Appointment of Samuel D. Bush to Executive Vice President and Wayne Leland to Chief Operating Officer
- Sep -11 - Saga Communications, Inc. Declares a Quarterly Cash Dividend of $0.25 per Share
- Aug -09 - Saga Communications, Inc. (SGA) Q2 2024 Earnings Call Transcript
- Aug -08 - Saga Communications, Inc. Reports 2nd Quarter 2024 Results
- Jul -15 - Saga Communications, Inc. Announces Date and Time of 2nd Quarter 2024 Earnings Release and Conference Call
- Jun -26 - Want $26,000 in Passive Income? Invest $120K in These Dividend Stocks
- May -22 - Saga Communications, Inc. Declares a Quarterly Cash Dividend of $0.25 per Share
- May -11 - Saga Communications, Inc. (SGA) Q1 2024 Earnings Call Transcript
- May -09 - Saga Communications, Inc. Reports 1st Quarter 2024 Results
- Apr -22 - Saga Communications, Inc. Announces Date and Time of 1st Quarter 2024 Earnings Release and Conference Call
- Apr -17 - Top 5 Tech And Telecom Stocks That May Rocket Higher This Month - Angi (NASDAQ:ANGI), Direct Digital Holdings (NASDAQ:DRCT)
- Mar -07 - Saga Communications, Inc. Announces Variable Dividend Declaration and Reports 4th Quarter and Year End 2023 Results
- Feb -16 - Saga Communications, Inc. Announces Date and Time of 4th Quarter and Year End 2023 Earnings Release and Conference Call
- Feb -13 - Saga Communications, Inc. Agrees to Acquire Radio Stations Serving the Greater Lafayette, IN Radio Market
- Feb -07 - Saga Communications, Inc. Declares a Quarterly Cash Dividend of $0.25 per Share
Business Breakdown
Expected Mid-Term Growth
Segment n°1 -> Broadcast Advertising
Expected Growth : 2.5 %
What the company do ?
Broadcast Advertising from Saga Communications, Inc. offers radio advertising solutions, connecting businesses with targeted audiences through its network of radio stations.
Why we expect these perspectives ?
Saga Communications' 2.5% growth in Broadcast Advertising is driven by increasing demand for targeted advertising, expansion into new markets, and strategic partnerships. Additionally, the company's focus on digital media and podcasting is attracting new advertisers, while its strong relationships with local businesses and events are driving revenue growth.
Segment n°2 -> Digital Advertising
Expected Growth : 3.5 %
What the company do ?
Digital Advertising from Saga Communications, Inc. offers targeted online ads, including display, video, and mobile ads, to reach audiences across various platforms.
Why we expect these perspectives ?
Saga Communications, Inc.'s 3.5% growth in Digital Advertising is driven by increasing demand for targeted online ads, expansion of digital marketing budgets, and growing popularity of social media platforms. Additionally, the company's focus on mobile-first strategies, programmatic advertising, and data analytics capabilities also contribute to this growth.
Segment n°3 -> Other
Expected Growth : 2.0 %
What the company do ?
Other from Saga Communications, Inc. refers to the company's non-broadcast and non-traditional revenue streams, including tower rentals and third-party communications infrastructure.
Why we expect these perspectives ?
Saga Communications, Inc.'s 2.0% growth in 'Other' segment is driven by increasing demand for digital marketing services, expansion of its digital agency, and growing revenue from its online platforms. Additionally, strategic acquisitions and partnerships have contributed to the growth, along with a focus on cost savings initiatives and operational efficiencies.
Saga Communications, Inc. Products
| Product Range | What is it ? |
|---|---|
| Radio Broadcasting | Saga Communications, Inc. owns and operates a diverse group of radio stations across the United States, offering a range of formats including news, talk, sports, and music. |
| Television Broadcasting | Saga Communications, Inc. also owns and operates several television stations, providing local news, sports, and entertainment programming. |
| Digital Media | Saga Communications, Inc. offers a range of digital media services, including website design, development, and hosting, as well as digital advertising and marketing solutions. |
| Tower Rental and Management | Saga Communications, Inc. owns and operates a portfolio of broadcast towers, offering rental and management services to other broadcasters and wireless communication providers. |
Saga Communications, Inc.'s Porter Forces
Threat Of Substitutes
Saga Communications, Inc. operates in a highly competitive industry, but the threat of substitutes is mitigated by the company's diversified revenue streams and strong brand recognition.
Bargaining Power Of Customers
Saga Communications, Inc. has a diverse customer base, which reduces the bargaining power of individual customers. Additionally, the company's strong brand recognition and high-quality services reduce the likelihood of customers switching to competitors.
Bargaining Power Of Suppliers
Saga Communications, Inc. relies on a few key suppliers for its broadcasting and digital operations. While the company has some bargaining power due to its size and reputation, suppliers may still exert some pressure on prices and terms.
Threat Of New Entrants
The broadcasting and digital media industries have high barriers to entry, including significant capital requirements and regulatory hurdles. This reduces the threat of new entrants and allows Saga Communications, Inc. to maintain its market position.
Intensity Of Rivalry
The broadcasting and digital media industries are highly competitive, with many established players and new entrants vying for market share. Saga Communications, Inc. must continually innovate and invest in its operations to maintain its competitive edge.
Capital Structure
| Value | |
|---|---|
| Debt Weight | 5.12% |
| Debt Cost | 3.95% |
| Equity Weight | 94.88% |
| Equity Cost | 6.22% |
| WACC | 6.10% |
| Leverage | 5.40% |
Saga Communications, Inc. : Quality Control
Saga Communications, Inc. passed 5 out of 9 key points:
Historical Valuation
Price/Earnings Ratio
Margin Valuation
Peers Valuation
Competitors
| Company | Rational |
|---|---|
| EVC | Entravision Communications Corporation operates as an advertising, media, and technology solutions company worldwide. The company operates through three segments: Digital, Television, and Audio. It reaches and engages Hispanics across acculturation … |
| GTN | Gray Television, Inc., a television broadcasting company, owns and/or operates television stations and digital assets in the United States. It also broadcasts secondary digital channels affiliated to ABC, CBS, NBC, … |
| DLX | Deluxe Corporation provides technology-enabled solutions to enterprises, small businesses, and financial institutions in the United States, Canada, Australia, South America, and Europe. It operates through four segments: Payments, Cloud Solutions, … |
| TSQ | Townsquare Media, Inc. operates as a digital media and marketing solutions company in small and medium-sized businesses. It operates through three segments: Subscription Digital Marketing Solutions, Digital Advertising, and Broadcast … |
| BBGI | Beasley Broadcast Group, Inc., a multi-platform media company, owns and operates radio stations in the United States. It also operates Houston Outlaws, an esports team that competes in the Overwatch … |
Peers Metrics
DCF BETA
Expected Cash-Flows
Scoring Insights
Peers Group Analysis
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Deluxe
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1-Year Total Return ->
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Townsquare Media
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1-Year Total Return ->
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Saga Communications
A-Score
1-Year Total Return ->
4
Entravision
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1-Year Total Return ->
5
Gray Television
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1-Year Total Return ->
6
