-20.00%
-20.88%
-7.54%
-54.43%
-79.72%
-93.62%
-93.99%

Company Description

Cumulus Media Inc., an audio-first media company, owns and operates radio stations in the United States.It owns and operates 406 stations in 86 markets, as well as approximately 9,500 affiliated stations through Westwood One.The company's content portfolio includes sports, news, talk, and entertainment programming from various brands, including the NFL, the NCAA, the Masters, CNN, the AP, the Academy of Country Music Awards, and other partners.


It also provides digital marketing services, such as email marketing, geo-targeted display and video solutions, website and microsite building, hosting, social media management, reputation management, and search engine marketing and optimization.The company serves advertisers through broadcast and on-demand digital, mobile, social, and voice-activated platforms.Cumulus Media Inc.


was incorporated in 2002 and is based in Atlanta, Georgia.

Market Data

Last Price 0.72
Change Percentage -20.00%
Open 0.82
Previous Close 0.9
Market Cap ( Millions) 12
Volume 74059
Year High 3.95
Year Low 0.63
M A 50 0.83
M A 200 1.4

Financial Ratios

FCF Yield -302.14%
Dividend Yield 0.00%
ROE -57.68%
Debt / Equity 337.00%
Net Debt / EBIDTA -9685.68%
Price To Book 0.05
Price Earnings Ratio -0.08
Price To FCF -0.33
Price To sales 0.01
EV / EBITDA -98.44

News

Business Breakdown

Expected Mid-Term Growth

Segment nΒ°1 -> Spot

Expected Growth : 1.2 %

What the company do ?

Spot from Cumulus Media Inc. is a 30-second audio advertisement played during a podcast or online radio show.

Why we expect these perspectives ?

Cumulus Media's Spot segment growth of 1.2% is driven by increasing demand for audio advertising, expansion of digital marketing solutions, and strategic acquisitions. Additionally, the company's focus on podcasting and digital content creation, as well as its strong relationships with advertisers, contribute to its growth momentum.

Segment nΒ°2 -> Network

Expected Growth : 0.8 %

What the company do ?

Cumulus Media's network is a leading audio content provider, offering news, sports, talk, and entertainment radio programming to over 250 million monthly listeners.

Why we expect these perspectives ?

Cumulus Media Inc.'s Network segment growth is driven by increasing demand for audio advertising, expansion of digital marketing solutions, and strategic acquisitions. Additionally, the company's focus on podcasting and digital content creation, as well as its strong relationships with advertisers and radio stations, contribute to its growth.

Segment nΒ°3 -> Digital

Expected Growth : 1.5 %

What the company do ?

Cumulus Media's Digital segment provides digital marketing services, including digital advertising, content creation, and social media management to radio stations and other clients.

Why we expect these perspectives ?

Cumulus Media's Digital segment growth of 1.5% is driven by increasing demand for digital advertising, expansion of podcasting and streaming services, and strategic investments in digital marketing solutions. Additionally, the company's focus on targeted advertising and analytics capabilities has improved its digital offerings, attracting more advertisers and listeners.

Segment nΒ°4 -> Other

Expected Growth : 0.5 %

What the company do ?

Cumulus Media Inc.'s 'Other' segment includes revenue from digital marketing services, live events, and other non-broadcast activities.

Why we expect these perspectives ?

Cumulus Media Inc.'s 'Other' segment growth is driven by increasing demand for digital marketing services, expansion of podcasting business, and strategic partnerships. Additionally, the company's focus on cost savings initiatives and debt reduction efforts have improved profitability, contributing to the 0.5% growth.

Cumulus Media Inc. Products

Product Range What is it ?
Radio Broadcasting Cumulus Media operates a large network of radio stations across the United States, offering a diverse range of programming, including music, news, sports, and entertainment.
Digital Media Cumulus Media offers a suite of digital media products, including streaming, podcasts, and online advertising solutions, to help businesses reach their target audiences.
Westwood One Westwood One is a leading provider of national radio programming, including sports, news, and entertainment content, to radio stations across the United States.
Cumulus Podcast Network The Cumulus Podcast Network offers a diverse range of podcasts, covering topics such as news, sports, and entertainment, to listeners across the United States.

Cumulus Media Inc.'s Porter Forces

Cumulus Media Inc. faces moderate threat from substitutes due to the availability of alternative media platforms and formats, such as streaming services and social media.

Cumulus Media Inc. has a diverse customer base, which reduces the bargaining power of individual customers, giving the company an upper hand in negotiations.

Cumulus Media Inc. relies on a few major suppliers for content and broadcasting equipment, giving them some bargaining power, but the company's scale and diversification mitigate this risk.

The high barriers to entry in the broadcasting industry, including regulatory hurdles and significant capital requirements, make it difficult for new entrants to challenge Cumulus Media Inc.'s position.

The broadcasting industry is highly competitive, with many established players vying for market share, advertising revenue, and audience attention, making the intensity of rivalry high for Cumulus Media Inc.

Capital Structure

Value
Debt Weight 71.23%
Debt Cost 5.91%
Equity Weight 28.77%
Equity Cost 11.72%
WACC 7.58%
Leverage 247.61%

Historical Valuation

Price/Earnings Ratio

Margin Valuation

Peers Valuation

Competitors

Company Rational
IHRT iHeartMedia, Inc. operates as a media and entertainment company worldwide. It operates through three segments: Multiplatform Group, Digital Audio Group, and Audio & Media Services Group. The Multiplatform Group segment …
UONE Urban One, Inc., together with its subsidiaries, operates as an urban-oriented multi-media company in the United States. The company operates through four segments: Radio Broadcasting, Cable Television, Reach Media, and …
SSP The E.W. Scripps Company, together with its subsidiaries, operates as a media enterprise through a portfolio of local and national media brands. The company operates through Local Media, Scripps Network, …
MDIA MediaCo Holding Inc. owns and operates radio stations in the United States. It operates in two segments, Radio and Outdoor Advertising. The Radio segment engages in the operation of WQHT-FM …
FUBO fuboTV Inc. operates a live TV streaming platform for live sports, news, and entertainment content in the United States and internationally. Its fuboTV platform allows customers to access content through …

Peers Metrics

DCF BETA

Parameters

Short Term Growth
Short term Time
Long-Term Growth
WACC
Target Price
0.72$
Current Price
0.72$
Potential
-0.00%

Expected Cash-Flows

Scoring Insights

Peers Group Analysis

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