AI Spotlight on LAMR
Company Description
Founded in 1902, Lamar Advertising (Nasdaq: LAMR) is one of the largest outdoor advertising companies in North America, with over 352,000 displays across the United States and Canada.Lamar offers advertisers a variety of billboard, interstate logo, transit and airport advertising formats, helping both local businesses and national brands reach broad audiences every day.In addition to its more traditional out-of-home inventory, Lamar is proud to offer its customers the largest network of digital billboards in the United States with approximately 3,800 displays.
Market Data
Last Price | 126.79 |
Change Percentage | 0.99% |
Open | 127.02 |
Previous Close | 125.55 |
Market Cap ( Millions) | 12978 |
Volume | 360112 |
Year High | 139.88 |
Year Low | 102.1 |
M A 50 | 126.35 |
M A 200 | 123.48 |
Financial Ratios
FCF Yield | 5.55% |
Dividend Yield | 4.46% |
ROE | 42.61% |
Debt / Equity | 374.79% |
Net Debt / EBIDTA | 413.19% |
Price To Book | 10.7 |
Price Earnings Ratio | 25.33 |
Price To FCF | 18.02 |
Price To sales | 5.94 |
EV / EBITDA | 16.01 |
News
- Jan -28 - Here's Why You Should Retain Lamar Advertising Stock for Now
- Jan -21 - Lamar Advertising Announces Tax Reporting Information For 2024 Distributions on Common Stock
- Jan -16 - Lamar Advertising Company to Release Fourth Quarter Ended December 31, 2024 Operating Results
- Dec -06 - Lamar Advertising Company Announces Cash Dividends on Common Stock
- Nov -11 - Lamar Advertising Misses Q3 AFFO Estimates, Raises 2024 Guidance
- Nov -08 - Lamar Advertising Company (LAMR) Q3 2024 Earnings Call Transcript
- Nov -08 - Lamar Advertising (LAMR) Misses Q3 FFO and Revenue Estimates
- Nov -08 - Lamar Advertising Company Announces Third Quarter Ended SeptemberΒ 30, 2024 Operating Results
- Oct -08 - Lamar Advertising Company to Release Third Quarter Ended September 30, 2024 Operating Results
- Oct -04 - Is Lamar Advertising Stock a Solid Pick for Your Portfolio Now?
- Sep -22 - Fed Goes Big
- Sep -20 - The Zacks Analyst Blog Essex, Brixmor , Lamar Advertising and Cousins
- Sep -19 - 4 REITs to Pick as Fed Lowers Rate and Signals Additional Cuts Ahead
- Sep -18 - Lamar Advertising Stock Rises 22% YTD: Will the Trend Last?
- Aug -29 - Is Lamar Advertising's 7.7% Dividend Increase Sustainable?
- Aug -28 - Zacks Industry Outlook Healthpeak Properties, Lamar Advertising and Cousins Properties
- Aug -27 - Lamar Advertising Company AnnouncesΒ Cash Dividend on Common Stock
- Aug -27 - 3 Equity REIT Stocks Worth Investing in as the Industry Rebounds
- Aug -23 - REIT Fantasy Football: 11 Companies To Start Your Team
- Aug -20 - Lamar Advertising's (LAMR) Stock Gains 12.6% YTD: Here's Why
Business Breakdown
Expected Mid-Term Growth
Segment nΒ°1 -> Billboard Advertising
Expected Growth : 3.5 %
What the company do ?
Billboard Advertising from Lamar Advertising Company offers outdoor advertising solutions, providing large-format displays for brands to reach their target audience.
Why we expect these perspectives ?
Lamar Advertising Company's 3.5% growth in Billboard Advertising is driven by increasing demand for out-of-home advertising, growing urbanization, and rising consumer spending. Additionally, advancements in digital billboard technology and targeted advertising capabilities are attracting more advertisers, further fueling growth.
Segment nΒ°2 -> Transit Advertising
Expected Growth : 4.5 %
What the company do ?
Transit Advertising from Lamar Advertising Company offers outdoor advertising on buses, trains, and shelters, reaching commuters and pedestrians in urban areas.
Why we expect these perspectives ?
Lamar Advertising Company's 4.5% growth in Transit Advertising is driven by increasing urbanization, rising commuter traffic, and growing demand for outdoor advertising. Additionally, advancements in digital displays and mobile targeting capabilities enhance the segment's appeal, attracting more advertisers. Furthermore, strategic partnerships and acquisitions expand Lamar's reach, contributing to the segment's growth.
Segment nΒ°3 -> Logo Advertising
Expected Growth : 3.8 %
What the company do ?
Logo Advertising from Lamar Advertising Company displays client logos on billboards, reaching a large audience and increasing brand awareness.
Why we expect these perspectives ?
Lamar Advertising's 3.8% growth in Logo Advertising is driven by increasing demand for outdoor advertising, growing popularity of digital out-of-home ads, and strategic acquisitions. Additionally, the company's focus on expanding its digital network, improving operational efficiency, and enhancing customer experience also contribute to its growth.
Lamar Advertising Company Products
Product Range | What is it ? |
---|---|
Billboards | Large, outdoor advertising structures that display static or digital advertisements to reach a wide audience |
Transit Shelters | Advertising displays located at bus shelters, benches, and other transit-related structures |
Mall Displays | Indoor advertising displays located in shopping malls and other retail environments |
Airport Displays | Advertising displays located in airports, targeting travelers and business professionals |
Digital Billboards | Electronic displays that show rotating advertisements, often located in high-traffic areas |
Wrapped Vehicles | Advertising displays wrapped around vehicles, such as buses, taxis, or cars |
Lamar Advertising Company's Porter Forces
Threat Of Substitutes
The threat of substitutes for Lamar Advertising Company is medium because while there are alternative advertising options available, such as online advertising, Lamar's outdoor advertising offerings are still in high demand.
Bargaining Power Of Customers
The bargaining power of customers for Lamar Advertising Company is low because the company has a diverse customer base and no single customer accounts for a significant portion of its revenue.
Bargaining Power Of Suppliers
The bargaining power of suppliers for Lamar Advertising Company is low because the company has a diverse supplier base and is not heavily dependent on any single supplier.
Threat Of New Entrants
The threat of new entrants for Lamar Advertising Company is low because of the high barriers to entry in the outdoor advertising industry, including the need for significant capital investments and regulatory approvals.
Intensity Of Rivalry
The intensity of rivalry for Lamar Advertising Company is high because of the competitive nature of the outdoor advertising industry, with several large players competing for market share.
Strength
Capital Structure
Value | |
---|---|
Debt Weight | 74.50% |
Debt Cost | 3.95% |
Equity Weight | 25.50% |
Equity Cost | 11.51% |
WACC | 5.87% |
Leverage | 292.10% |
Lamar Advertising Company : Quality Control
Lamar Advertising Company passed 6 out of 9 key points:
Historical Valuation
Price/Earnings Ratio
Margin Valuation
Peers Valuation
Competitors
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